When Is The Right Time To Reduce The Price

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  • Wednesday, July 18, 2012

  • When Is The Right Time To Reduce The Price

    Every homeowner must set an asking price when listing their home on the market, but what happens when you don't receive any offers?  Just as it's important to know when it's time to sell, it's important to recognize the right time to reduce the price.

    Supply & Demand

    If a lot of homes are currently listed on the market or your home is overpriced, it may be time to consider a price reduction if you hope to stay competitive.  If five different stores sold your favorite soda, what would motivate you to buy from one over the others?  If you are like most, the cost would be a leading factor.  The same is true with home buyers, who are looking to get the best value for their dollar.

    Hurry Up & Wait

    If your home has been listed on the market for what is considered to be a lengthy time for your area, it may be time to consider a price reduction.  This is especially true if you are in a hurry to sell, which may be the case if you are planning to purchase another house upon selling yours.  In some cases, a homeowner will make an offer on another house and that offer will be contingent upon selling their current home.  When this happens, the homeowner is likely to be in a hurry to sell so that they can honor the terms of their new agreement before it expires.  Real estate can often be a waiting game, but sometimes it may be necessary to hurry up the process, through a price reduction, if you need to complete the sale.

    Market Value Fluctuations

    We all know how the market fluctuates.  If you own real estate, property values can go up one year and fall the next.  If your house is currently listed and the property values have fallen, you may want to consider reducing the price in order to remain in the running with potential home buyers.  If your house is priced far above market value, most lenders would refuse to approve a loan for your asking price.  Having an appraisal would be one way to know how much your home is worth.

    REALTOR® Recommendations

    If you've hired a REALTOR®, you obviously trust him/her to guide you through the process of selling your home.  If your REALTOR® suggests a price reduction, it may be in your best interest to consider it.  Nobody knows the business like a real estate agent.  They know what buyers want and, in most cases, what they are willing to pay.  If you've trusted a REALTOR® enough to hire them, trust them enough to value their opinion. 


    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.


    Home Selling Checklist: The Process Of Selling Your Home

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  • Monday, July 16, 2012

  • Home Selling Checklist: The Process Of Selling Your Home

    Once you've made the decision to sell your home, it's time to think about what comes next.  Throughout the process, you may find it beneficial to have a checklist to help guide you in some very important choices that you will be making in the coming months.

    Interview Several REALTORS®

    A REALTOR® is a person who you will enlist to help with the selling of your home.  Just like no two homes are alike, no two owners are alike and each has different needs when it comes to real estate.  The REALTOR® that you ultimately choose will have access to your home at any time and will be responsible for marketing it to potential buyers.  As such, you should choose someone that you feel comfortable with and will do the best job for you.  The only way to know which REALTOR® this will be is to speak with more than one, ask plenty of questions and get a feel for how they do business.

    Get An Appraisal

    When you list your home for sale, an appraisal will be helpful for a number of reasons.  As the seller, you may wonder why you would need to have your home appraised, but here's why.  As a seller, you do not want to overprice or underprice your home.  If you ask for more than the home is actually worth, lenders won't likely grant a loan even if you find a willing buyer.  If you price your home too low, not only will you be taking away from your own profit, but potential buyers may wonder what's wrong with the home that it's priced so far below market value.

    With an appraisal, you can list your home with the knowledge that you need to make sure the price is right.  If you want to advertise the home as a bargain, sell it somewhat below the appraised value.  Buyers will know they are getting instant equity in the home and lenders will see the investment as a good one.

    As a final thought to choosing an asking price, note that your REALTOR® will require a commission and possibly other fees in connection with listing your home on the market.  It's perfectly acceptable to ask the REALTOR® for a written summary of these fees, as opposed to just a mention of them in the contract, and how much they will be.  With this information, you will know exactly how much money you will have left in your pocket from the sale of your home.

    Decide How Quickly You Want To Sell

    Believe it or not, your schedule could greatly impact the listing price.  If you are in a hurry to sell, you may find that a competitive asking price will help you to get the cash you need much quicker.  A price that reflects the higher end of a buyer's budget may take some time to sell, so consider these factors when pricing your home.

    Make Time For Updates

    Your REALTOR® will offer advice as to what needs updated, repaired or changed in order to maximize the potential of your home.  When a buyer looks at a house, they are looking at the cost, needed repairs or upgrades, decor, etc.  Once your REALTOR® does a walkthrough and explains what, if anything, needs updated, you will commit to an asking price and sign the listing agreement.

    Field Offers

    As a seller, you are probably already aware that potential buyers will make an offer that could be less than your actual asking price.  Most REALTORS® will tell you that if you ask for 'X' amount of dollars, buyers will probably offer you 'X' amount instead.  That's the name of the game, and you will need to decide whether or not your asking price is firm or negotiable.  If an offer comes your way, you will always have the option of making a counteroffer or simply rejecting the deal altogether.

    As a final thought to the negotiation process, keep in mind that buyers typically offer less than they are actually willing to pay initially.  Most offers are time sensitive, which means you may have to make some quick decisions.  Of course, your REALTOR® will be there to guide you through every step of the process and will likely offer an opinion as to whether or not an offer is fair in the current market.

    Close The Deal

    When the price is right and you agree to the terms, it's time to say goodbye to your former home and hello to a brand new life.  Letting go is not always easy, but moving forward is a part of life.  If you still live in the home, most contracts will require that you move within 30 days.  If you no longer live in the home, most buyers will want to move in immediately. 

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.

    Pricing Your Home To Sell

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  • Friday, July 13, 2012

  • Pricing Your Home To Sell

    In addition to location and condition, the asking price of a home is at the top of the list of important considerations.  When a potential buyer is looking for a property, they want to get the best possible value for their dollar.  This doesn't mean that a home should be priced too low, but it does mean that knowing how to price your home is a must.

    Know The Value

    Regardless of whether you are in a buyer's market or seller's market, it's important for every seller to know the actual value of their home with the help of an appraisal.  With this information, you will be able to choose a listing price that does not exceed the home's value.  At the same time, you will know how to react to various offers that a potential buyer may make.  If you can select a price that is affordable to a range of buyers, you may receive multiple offers thereby sparking a possible competition among the interested parties.

    Do Your Homework

    The asking price that you choose should not be based on an appraisal alone, but rather a combination of factors.  One such factor is that of recent selling prices for comparable homes in the area known as “comps.”  Important comparisons include construction year, square footage, views (if applicable), interior upgrades and additional features that make the home unique.  While you're doing research, check out current listings and the asking price for each home available in your area.

    Set A Realistic Timetable

    In researching the sale price for other comparable homes in the area, you should also note the length of time a particular house has been on the market.  Some homes practically sell overnight, while others may remain on the market for months without being sold.  If you want to sell your home quickly, you should consider this when setting a price.  A bargain will obviously move quicker, but it's important to make enough from the sale to feel good about your choice.  If you aren't in a hurry to close, talk with your realtor about a fair starting price that's at or near the appraised value of your home.

    Ask Your REALTOR® For Advice

    While you hold the key, so to speak, to your house's actual asking price, most sellers will ask their REALTOR® for their opinion.  After all, real estate is their business and they will be working with you through every step of the process.  If you choose a REALTOR® that you trust, give great consideration to the advice they offer.

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.


    What A REALTOR® Can Do For You As A Buyer

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  • Tuesday, July 10, 2012
  • What A REALTOR® Can Do For You As A Buyer

    When we think of selling a home, the services a REALTOR® can provide usually seem worth the cost of their commission, but what about as a buyer? What can a REALTOR® do for you as a homebuyer, and is the commission worth the services they can provide? Here are five great reasons you should hire a REALTOR® when you are in the market for a new home!

    REALTORS®Can Help You Determine Your Budget-With a few simple pieces of information, a REALTOR® can help you pre-determine what kind of budget you may be looking at for your new home, and can match you with potential lenders that are right for you.

    REALTORS®Have Access To Resources You Don't-While a lot of real estate listings are available online, there are still resources and listings that are only available through a REALTOR®. If you are looking for something very specific, having their insider knowledge may be crucial to finding that perfect home.

    REALTORS®Can Read Between The Lines Of Listings-There are a lot of catchy phrases that often appear in home listings, and your agent can tell you what they really mean.

    REALTORS®Increase Your Negotiating Power-A REALTOR® cannot only increase your ability to negotiate things like price, they can also give you advice on things like contingency contracts and required paperwork.

    A REALTOR® Can Help You Navigate Through The Closing
    Process-The closing process can be a complicated process, and a REALTOR® can make sure all the details are addressed and that you are making a good financial investment.

    Purchasing a home is a huge financial investment, and having a professional REALTOR®looking after your interests through the process is important.

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.

    Top Ten Home Showing Tips

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  • Top Ten Home Showing Tips

    Showing your home is essential in the real estate business. After all, who would purchase a property sight unseen? When a potential buyer stops in, here are ten recommended tips to follow when showing your home:

    Tip #1: Welcome Your Buyers

    If you are still living in the home while it's being shown, graciously greet your potential home buyers and invite them to look around. Make sure that you instruct them to take their time and to ask any questions that they may have. It may be a good idea if you leave the home for a short time to allow the buyer to look without feeling restricted by your presence. A potential buyer is less likely to voice any concerns in front of the current owner, which is why it's better to leave your buyers with the REALTOR® and announce that you will be returning in 30 minutes. This should allow plenty of time for your potential buyer to speak candidly with the REALTOR®.

    Tip #2: Be Flexible

    Many home buyers are on a tight schedule, whether it be work, school or other commitments. Time is tough to come by,so try to be flexible about allowing potential buyers to tour your home. If you are still living on the premises, it's especially important that you be ready for last-minute visits.

    Tip #3: Climate Control

    When a buyer comes into your home, they do not want to feel cold in the winter or overly stuffy in the summer. If you know that your REALTOR® is bringing a potential buyer to tour the home, make sure that the temperature is comfortable. Otherwise, your buyer may not spend as much time in the home as necessary in order to form an accurate opinion. The last thing you want is a buyer who's in a hurry to leave.

    Tip #4: Quick Cleaning

    If you have enough time before the buyer shows up, run the vacuum over the floors and make sure that any clutter is cleaned up. A clean home appears larger, while a cluttered one gives the appearance of being too small. If you really want to impress your potential buyers, place a plate of freshly baked cookies on the dining room table. When they walk into your home, they will be greeted by the wonderful smell.

    Tip #5: Animal Control

    If you have pets, remove them from the home temporarily or place them in a contained space, such as a kennel, exercise pen or carrier. This will allow buyers to tour the home without being distracted by a nervous animal which could result in a nervous buyer.

    Tip #6: Light The Way

    Your home should appear open and bright, even if it's a winter day, so open the curtains and turn on the lights throughout the home. Buyers will not likely be drawn to a dark,dimly-lit house.

    Tip #7: Educate Your Buyers

    When someone is looking for a home, they are looking for more than the perfect floor plan. If you have recently had the home appraised or inspected, place copies of each report on the dining room table. Purchasing a home is a big step, and buyers will be drawn to a home that has everything out on the table, so to speak.

    Tip #8: Communicate With Your REALTOR®

    If you want certain aspects to be pointed out during the home tour, tell your REALTOR® what they are. For instance, good neighbors are a big plus to any home, but it's not something that potential home buyers will see simply by looking at the rooms in your house. If you have wonderful neighbors,ask your REALTOR® to point this out. If you live in a family-oriented neighborhood, let it be known.

    Tip #9: Curb Appeal

    An important part of showing your home is making sure that the outside looks just as appealing as the inside. When a potential buyer drives up, you want them to be eager to see what else is in store for them. You can do this by paying close attention to your curb appeal. In addition to having a freshly cut lawn and properly maintained flower beds (if applicable), the outside of your home should be free of any clutter and any shrubs should be groomed.

    Tip #10: Ask For Feedback

    Once the potential buyer has completed their tour, invite their feedback by placing comment cards in the home. The information provided could be potentially helpful during your next home showing, and it will make the potential buyer feel as though you value their opinion.

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.

    Getting Your Home Ready to Sell

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  • Getting Your Home Ready to Sell

    You would never dream of inviting guests to your house without making certain preparations, so don't invite potential buyers without first making the necessary updates by preparing your home to sell. If you are like most sellers, you want to get as much as possible for your home and you want to do it as quickly as possible.

    Letting Go

    After you've lived in a house, it becomes much more than four walls and a ceiling. It's a home and it has a lot of good memories. Your first step to preparing your home to sell is to realize that you will take these memories with you wherever you go, but you won't be taking the house. It can be difficult to let go, but the task will be much easier if you start to think of it as a new beginning rather than an ending.

    Cleaning House

    An important part of getting your home ready to sell is in staging the decor for potential buyers. When you stage a home,you create an environment that is free of any personal items, such as photos and/or anything that stands out as being customized for you or your family. When a potential buyer walks through your home, they need to envision their belongings and decor without being distracted by yours. While these items may be special to you, they could possibly prevent the buyer from being able to imagine their own style complimenting the home.

    In addition to removing any personal items, make sure that you remove any clutter from the home. A clean home seems larger and more inviting, whereas a lot of stuff lying around could give the impression that the home is too small or cramped for storage. Pack up any knickknacks, remove your children's drawings from the refrigerator and clean up your counter space in both the kitchen and bathrooms.

    Staging Your Home

    Now that your house is clean, it's time to put the finishing touches on the staging process. A solid, neutral shade in a tablecloth should be selected for the dining room table. Depending on your decor and wall coloring, a solid white, sand or ivory covering will work well. In the center of the table, a vase with fresh cut flowers (or silk, if you have allergies) will add a nice accent. Did you know that the kitchen and bathroom are two of the main selling points to any home? Keep this in mind when preparing your home for potential buyers.

    The living room should have one focal point, whether it be a fireplace or breathtaking view of the outside world. If you have too many features screaming out at potential buyers, they may feel overwhelmed, so focus on one aspect and make it shine. If you have a mantle, line it with three candles that match your decor in color. Place a large candle in the center with one smaller one on each end,which will be reminiscent of a perfectly matched bookend set. A home with a stunning view should have window dressings that accent the positive, instead of hiding it. If your furniture has a design of any kind,mask it with a solid slipcover to compliment the flooring or wall color. Some homeowners also add a fresh coat of paint to their home, which will bring life back into a fading color. Turn on the lights and open the blinds and draperies to create a bright and inviting environment throughout your home.

    Where To Store Your Stuff

    Now that you know how important it is to remove any clutter and over sized or bulky furniture, you need to know where to put it. If you already have a new home, you can simply move it there. Otherwise, you can put it into storage until you are ready to move. It's important to leave some essentials in your former home for potential buyers to see, such as a dining room table, a sofa and chairs, bed, etc. Any additional furnishings that seem to interrupt the flow of your home, or make it feel cramped, should be removed. You do not want potential buyers to feel as though the house is too small.

    Details,Details, Details . . .

    As a final strategy to prepare your home to sell, make sure that you have any carpet stains removed, windows cleaned, fresh linens placed in the bedrooms and bathrooms, etc. You would be surprised how many people pay attention to even the smallest of details, so be sure to fix any small repairs that could be a turnoff for buyers. Last but not least, make sure your home looks just as good on the outside as it does on the inside. This means that your lawn should be cared for, flower beds must be maintained and any outdoor clutter must be removed.

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.

    Choosing The Right Listing Agreement

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  • Choosing The Right Listing Agreement

    When listing your home with a REALTOR®, you will be required to sign an agreement. This document will outline all of the agreed upon terms, including the asking price of the property, the REALTOR'S® commission, length of the agreement, cancellation policy (if any)and other details that will govern how the listing is handled. As a homeowner, it's important to choose the right listing agreement to fit your needs.

    Evaluate Your Options

    Whenyou decide to sell your home, talk with several different REALTORS®. Speak with them over the phone, meet with them in person, ask for references or do anything that you can to get a feel for how they do business. In real estate, punctuality is a must. The REALTOR®that you choose should return your calls, answer your questions and should provide a listing agreement that coincides with any verbal agreements that you may have had regarding the listing. For instance, if you tell your REALTOR® that you only want to list your property for six months, make sure the listing agreement reflects six months and not one year or longer. In addition, make sure that your asking price is the same in the agreement as you agreed upon in earlier discussions.

    Exclusive Right-To-Sell Real Estate Agreement

    This contract is the most common in the real estate industry. With this agreement, the REALTOR® will earn a commission regardless of whether they sell the house or you sell the house yourself. Always make sure you understand what you are signing.

    Open Real Estate Listing Agreement

    This type of contract allows a homeowner to list with more than one REALTOR® in anon-exclusive manner. The agent responsible for presenting a buyer who purchases the property will receive the commission, which means REALTORS® will compete to see who can sell the house first. If the owner eventually sells the home without the help of a REALTOR®, they are not required to pay anyone a commission. An Open Listing Agreement is not common with REALTORS®, but it is one option to consider.

    Exclusive Real Estate Agency Listing

    This type of agreement requires that the homeowner list their property with only one real estate agency. Unlike an Open Listing Agreement, where the homeowner can list their property with multiple REALTORS®, an Exclusive Agency Listing entails only one agency being granted permission to list the home.

    Read The Fine Print

    Before signing any type of contract, homeowners must read over every detail to ensure that it represents the full agreement between themselves and their REALTOR®. Some things to consider include the length of the contract. Some REALTORS® prefer to have a minimum of one year to list a property, but the homeowner will have the option to negotiate. Some owners prefer a shorter term, such as one to six months.

    Every real estate contract should outline a cancellation policy, which will provide details surrounding a release and/or fees and penalties. Some agents will offer a cancellation policy that allows the homeowner to cancel the contract by providing a 30-day written notice at any time.

    See our website at http://naplesrealestateteam.com/ for more helpful real estate information and powerful search engines to help you find the home of your dreams.

    Buying A Home With Past Credit Problems

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  • Monday, July 9, 2012

  • Buying A Home With Past Credit Problems

    Buying a home can be both exciting and stressful but, for those with past credit problems, the process may also seem intimidating. The good news is that many lenders have adapted to the idea that many hopeful homeowners simply need a second chance, which means that past credit problems no longer have to define your future.

    Credit Blemishes

    When life unexpectedly takes a turn for the worst, it's not always possible to come out without a few bumps and bruises. Every day, people are faced with late or missed credit card payments, mortgage foreclosures, bankruptcy proceedings, auto repossessions and even civil judgments that will affect their credit reports for years to come. Whether it's from a job loss, injury or just a simple case of temporary hardship, credit blemishes are often a part of life. The good news is that they no longer have to prevent you from becoming a homeowner.

    Give Yourself A Little Credit

    After experiencing a credit problem, most lenders will want to see an attempt to rebuild your credit through a steady payment history with a new account. This can be accomplished by applying for a credit card and maintaining a responsible use of the account. If you aren't approved for an unsecured card, you can always apply for a secured credit card. Either will rebuild your credit over time and will help to show lenders that your past credit problems are just that - in the past.

    Clean Up Your Credit Report

    Before applying for a home loan, make sure that you check your credit report from each of the three major credit reporting agencies. Every 12 months, consumers can request a free copy of their credit report from Experian, Equifax and TransUnion. If anything is incorrect or found to be inaccurate, filing a dispute with the credit reporting agency can help to get the information corrected before speaking with a lender.

    When you apply for a home loan, the lender will access your credit report for the purpose of determining your creditworthiness. In an effort to ensure that you have the best possible chance at being approved for the loan at the best possible interest rates, making sure that your credit report is accurate is a must.

    Save Up For A Down Payment

    Some homebuyers often qualify for a mortgage with down payments as low as five percent (three percent for FHA loans), but those with past credit problems may be required to shell out up to 35 percent or more for a down payment on their new home. A buyer who pays a larger down payment obviously has more vested interest in the home and may, thereby, be less likely to default on a loan. If you have past credit problems, check with your lender about specific down payment requirements and start saving!

    Creative Financing Options

    If you've exhausted all of your conventional efforts and are still turning up empty, don't give up just yet. Alternative financing is an option that many homebuyers use to purchase a home. Your REALTOR® can provide you with details regarding any lease purchase and/or owner financing properties, which may require no credit check, no bank qualifying, a low down payment and competitive interest rate options.

    Please see our website at  http://naplesrealestateteam.com/ for more information and powerful search tools, to help you find the home of your dreams.

    How To Buy A Home With A Low Down Payment

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  • Monday, July 2, 2012

  • How To Buy A Home With A Low Down Payment

    Purchasing a home with a low down payment is important for a number of reasons, including the buyer's ability to have extra cash left over for closing costs, decorating expenses, upgrades and/or other essentials needed to turn their new house into a home. Thanks to the level of competition between mortgage lenders, it's now easier than ever to buy a home with a low down payment.

    First-Time Homebuyers

    There are a lot of perks to being a first-time homebuyer, including the ability to get in the door with a low down payment. Many lenders will ask for a down payment as low as five percent (three percent for FHA loans) to those looking to purchase their first home.

    A first-time homebuyer is someone who has rented their previous home(s) or has never purchased a house on a permanent foundation. Individuals who have owned manufactured homes may also be eligible for a first-time homebuyer loan, but the final decision is up to each individual lender.

    FHA Loan

    This type of loan is guaranteed by the Federal Housing Authority (FHA) and allows for a smaller down payment than many conventional loans. In addition to offering down payments as low as three percent of the total purchase price, FHA loans often carry lower interest rates and are easier to qualify for. This type of loan is ideal for first-time homebuyers, individuals with past credit problems or even those who wish to purchase a second home.

    Provide Your Land As Collateral

    If you own the land that you intend to build on, many lenders will use the land in place of a down payment. In other words, you build a house on the land that you already own, and the lender gets both if you default. This is why individuals who own land often choose to build, while using the lot in place of a big down payment. In addition, many lenders are more willing to approve a loan if the land is already owned by the buyer.

    Owner Financing

    When a seller lists their home, they have the option of considering owner financing. In this situation, a buyer provides a down payment to the seller and signs an agreement to pay for the home (plus interest) over a preset number of years. Owner financing typically requires a lower down payment, which can be any amount that the buyer and seller agree to. Because there is no bank qualifying and no credit check, a seller can extend the offer on any terms that they wish.

    Please see our website at  http://naplesrealestateteam.com/ for more information and powerful search tools, to help you find the home of your dreams.